[1]
G. Kimiti, P., M. A. Muathe, S. and M. Murigi, E. 2020. COST LEADERSHIP STRATEGY, COMPETITIVE ADVANTAGE, AND PERFORMANCE: A CROSS-SECTIONAL STUDY IN THE CONTEXT OF MILK PROCESSING FIRMS IN KENYA. Management, Innovation & Entrepreneurial Research. 6, 2 (Oct. 2020), 64-76. DOI:https://doi.org/10.18510/ijmier.2020.627.