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ROLE OF MEDIA IN SOCIAL AWARENESS (A Review Study)
Corresponding Author(s) : Sashwat Yogi
Humanities & Social Sciences Reviews,
Vol. 1 No. 1 (2013)
In the world of today the need of media is required as like the breath of society. It play the role of mirror in the society media like newspapers, radio and television play the role of acting as a bridge between the government and the people. As an example- The government decides that the prices of petrol and diesel will either be increased or decreased. That decision needs to be conveyed to the people. This is done by the media.
The media not only aware the people about it but also explain the effect of that decision taken by the government on the people. media, gives it impact to people’s attitudes and habits, For example- various diseases like HIV/AIDS Many of us think that by touching people suffering from these diseases would be infected.
Wilkes, Jurgen (2011). Media Genres. Institute of European History